---
description: >-
  Operator AI continues to learn, optimize, and scale your customer
  conversations after you go live — but smart management ensures maximum
  results.
---

# Post-Launch Best Practices

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### 📋 What to Watch After Launch

| Metric                       | Why It Matters                                                 |
| ---------------------------- | -------------------------------------------------------------- |
| Flow Completion Rate         | Are users finishing the journeys you designed?                 |
| Lead Capture Rate            | Are you converting visitors into contacts and opportunities?   |
| Fallback Rate                | Are customers triggering fallback messages too often?          |
| First Response Time          | Is Operator AI engaging users immediately across all channels? |
| Customer Satisfaction (CSAT) | Are customers happy after interacting with Operator AI?        |

✅ Tracking these ensures you spot opportunities for improvement early.

***

### 🔄 Continuous Optimization Strategies

| Strategy                          | How It Helps                                                            |
| --------------------------------- | ----------------------------------------------------------------------- |
| Expand your Knowledge Base weekly | Covers new customer questions and reduces fallback rate.                |
| Review conversation history       | Spot patterns and improve Flows or messaging.                           |
| Fine-tune Automation triggers     | Ensure they align with user behavior across channels.                   |
| Shorten long Flows                | Increase Flow completion by reducing friction.                          |
| Add proactive engagement points   | Trigger messages based on inactivity, page behavior, or key milestones. |

✅ Operator AI improves the more you refine it — small changes drive big results.

***

### 🧠 Best Practices for Growth

| Best Practice                       | Why It Works                                             |
| ----------------------------------- | -------------------------------------------------------- |
| Tag users based on behavior         | Enables targeted Automations and smarter follow-ups.     |
| Monitor fallback conversations      | Find knowledge gaps and turn them into training content. |
| Regularly update lead capture forms | Shorten or optimize forms to boost completion rates.     |
| Personalize messages per channel    | Different tone and speed for SMS vs Instagram vs Email.  |
| Celebrate small wins internally     | Encourage your team to use Operator AI effectively.      |

✅ Growth is built step-by-step, conversation-by-conversation.

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### 🚀 Example Optimization Timeline (First 30 Days)

| Week   | Focus Area                                               |
| ------ | -------------------------------------------------------- |
| Week 1 | Monitor fallback triggers and Flow completion.           |
| Week 2 | Expand Knowledge Base with FAQs from real conversations. |
| Week 3 | Shorten long Flows and improve CTAs (calls to action).   |
| Week 4 | Add new Automations based on most common user behaviors. |

✅ Iterative improvement compounds results quickly.

***

### 🛟 Need Help?

* Explore Best Practices guides inside this documentation.
* Contact [support@heyoperator.ai](mailto:support@heyoperator.ai) if you want a Post-Launch Health Audit.
* Your Success Manager can also help review early metrics and suggest optimizations.

✅ We're here to help you get the most out of Operator AI.

***

## 🎯 Next Step

After going live,\
learn how to design smart customer journeys by mastering Flows:

👉 [Continue to Flows Overview →](../core/flows)

***
